Location

Fifth Avenue – NYC

Located along Fifth Avenue in Midtown Manhattan, this corporate showroom provides a prominent address for G.A. Gertmenian & Sons in New York City’s commercial hub.

Type

Showroom Design and Corporate Relocation NLSA was engaged to lead the architectural design for the relocation of Gertmenian’s New York showroom. As a nationwide area rug company based in Los Angeles, Gertmenian sought to establish a modern, welcoming space that would reflect their brand identity and showcase their products to clients and partners on the East Coast.

Design

Working closely with the client representative, NLSA developed a cohesive design solution that blends contemporary showroom functionality with warm, residential-inspired elements. The layout maximizes natural light and creates open, inviting spaces to display Gertmenian’s expansive product line. Strategic use of materials, color, and lighting provides a neutral yet sophisticated backdrop, allowing the area rugs to take center stage while ensuring the environment feels both professional and approachable.